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YOUNG JONN…REBIRTH OF THE WICKED PRODUCER

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Music Producer-Young Jonn

At the turn of the 2010s, one name began to gain massive prominence across every dance floor in the Nigerian music industry – “Young Jonn the wicked producer.”

With chart-topping hits blaring through our stereos, in the songs from Olamide (Story For The Gods), Kizz Daniel (Mama), Lil Kesh (Shoki), among others, this young maverick hacked the template to become an ear candy, with his music production wits. However, with Young Jonn the surprises never really end. With the same enigmatic radicalism that coloured his productions, the 27-year-old musical whiz is now making a massive wave as a singer and songwriter. And his rebirth is not just a laudable addition to the league of producers-cum-singers; with his just-released debut EP – a 5-track sound piece dubbed, Love Is Not Enough (LINE), the musician morphs into one of the most vibrant hitmakers of this generation.

With the lead single off the EP – a mid-tempo groove dubbed Dada – dominating the airwaves, Young Jonn’s new musical baptism sets the pace for other singer-producers. Again, as the remix of the fan-favourite Dada, with Davido, begins to take Young Jonn’s popularity as a singer to the next level, it is clear that Young Jonn is back and he is here to stay, convincing every ear that listens to his love-themed melodies on the prowess of his talent.

The Chocolate City music producer and singer speaks to Guardian Life, delving into his inspiration behind his transition, his creative process, as well as his new life as a musician.

Congratulations on your transition. How does it feel?

So far, the energy has been great; it’s been wonderful.

Since when did you know you wanted to sing?

Well, I’ve always been recording. I just never really focused on it like that, you know. Overtime, I just found my way back to it. So, yeah, that’s the way I am.

When did you start?

I’ve always been recording right from time – my vocals… sound recordings and all are on my phone. I’ve always been doing that. I’ve just never really shared my music with anyone. But now, I think I’m ready to.

But did you tell anyone?

I can’t really say that I knew I’d ever get to this point at all. I’ve always loved music and all of that, but at the time, my head was totally in a different space. You get what I mean?

I just never put in the effort, or the ginger. I didn’t focus on all of that, like I didn’t really share my music with people. So, it was just I and a couple of my friends, those people that knew I sing. Everybody listens to my music; we just didn’t really put it out.

So, what drew you to music in the first place and how did you start this journey?

Music has always been a major part of me. Growing up, my mum used to play the saxophone; she used to play the guitar too. She was a chorister, you know. I’ve always been embedded in that, like musical foundation and all of that. My dad is a pastor, so I grew up in church playing the keyboard, drums- basically like that. That was how music got into my bloodstream. One way or the other, I’ve always been on this path.

You’ve always had that musical background, but did you have other ambitions?

I wanted to be a footballer.

Why didn’t you pursue that dream?

Funny enough, I dey try o; I still play very well. Just that the way life directs you… life has a plan for everybody. But yeah, initially, I wanted to be a footballer and I was really working towards it, but somehow, it didn’t work.

What do you want your sound to be like? What’s the direction?

Well, the direction I can say is, my music is a basic expression of what is going on in my mind; different moments define different things. So, hopefully, my music is headed to the greatest phase – let me just put it like that.

All we can do is hope for the best. So, yeah, regarding work, I’m working so hard on these things to know that I can go as far as I can imagine it to be.

What inspired the new EP?

LINE is the short form of ‘Love is not Enough.’ By saying love is not enough, I’m not trying to be an advocate for no love or hard guy; that’s not even the point of ‘Love is not Enough.’ In my own context, I feel like love is not sufficient for all the things we thought it was.

When I’m talking about love, I’m not just talking about the romantic side of love, because I’m big on love. I am big on family love, love between friends, you know. I realised that as good as love feels, it’s not really as sufficient as we thought. Love is never enough for anything. So, that was the space I was in when I was creating the project.

Let’s talk about the EP’s lead single. The remix with Davido is making a lot of rounds. Why did you pick him for it?

Davido supported the original song. He has always been supportive of me and I thought it would only be right for me to have him on the remix. I reached out to him and he said he would love to jump on it and that was it. If I’m being honest, he was a great choice because I couldn’t have thought of anyone else to complement my track in a good way. I mean, listen to that verse and see how hard He went on it, it’s lovely.

How do you feel about the current reception you have received for the record?

I’m truly blessed to have everyone supporting me like this. Big shout out to me and my team Chocolate City for putting in the work to get this done. The results have been far amazing cause I wouldn’t say I never expected this, but yeah I’m happy things are going as we planned.

Tell us about your creative process?

My creative process is very stress free. I love creating music whether as a producer or as an artist and thanks to God it’s something I’m really good at. So I just always make sure I enjoy myself while doing what I love basically .

As someone behind the sounds for a long time, what aspect do you think we are still lagging behind in the industry?

To be honest, I’ve always been involved with everything. So I just really think as an industry we are doing well and crossing boundaries and that’s growth.

Do you think Afrobeats can dominate the global music industry?

Yes, anything is possible with music. There are no boundaries with music and Afrobeats is definitely taking over the world very soon, we are already taking over in fact.

What’s your favourite sound to make? What do you see yourself doing now, in terms of genres?

Honesty, I won’t really say that I have a favourite genre like that. As long as it’s sweet, as long as it makes me feel good, you know what I mean. I am more attached to the fitting than the tag; you understand?!

So, does it feel intimidating knowing you are going to have to walk your way up as a singer?

Funny enough, it doesn’t. I mean, I love a good challenge; that’s me. Anybody that knows me would tell you these are the kind of things I like. I love looking forward to something. You know, working on something and looking forward to it. I like a profitable job. So, yeah, I am glad to go all the way through.

Finally, tell us one thing people don’t really know about you?

Alright, I don’t always feel comfortable when I am on water- like I easily get sea sick.

THE GUARDIAN

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Entertainment

KIZZ DANIEL’S ‘BUGA’ VIDEO GARNERS OVER 3M VIEWS IN 48 HOURS

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Singer and songwriter, Oluwatobiloba Daniel, aka Kizz Daniel

Singer and songwriter, Oluwatobiloba Daniel, aka Kizz Daniel, has continued to record several milestones with his latest single, ‘Buga’, on which he featured Tekno.

The music video was posted to YouTube in the evening of Wednesday, June 22, 2022, and as of the time of filing this report by 2pm on Friday, June 24, it already had over 3.8 million views. The video which had a carnival theme features Kizz Daniel, Tekno, and skit maker, Oga Sabinus.

Recall that the song was an instant hit on social media, with several people recording videos of themselves dancing to the song. Notable personalities that have publicly danced to the song include Liberian President, George Weah; a former Minister of Transportation, Rotimi Amaechi. The song was also played several times at the recent presidential primary of the All Progressives Congress. On May 19, 2022, a music app, Shazam, took to their Twitter page to announce ‘Buga’ as the most Shazamed song in the world. It was also the first song to amass one million streams within 24 hours on Boomplay Music.

Daniel also started a ‘dance challenge’ for the song and several people across the world participated in it. The singer went on to give some of the participants a N1m naira cash prize.

PUNCH

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TIWA SAVAGE JOINS TECNO

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Popular singer, Tiwa Savage,

Popular singer, Tiwa Savage, has joined Fireboy DML and other celebrities as a brand ambassador for mobile phone manufacturer, Tecno Mobile. This makes her the first female ambassador of the brand.

At a parley with journalists during the week, the smartphone brand made the announcement, expressing delight at working with the ‘Somebody’s Son’ singer.

On her part, Savage noted that she had always admired the brand. She said, “Tecno is a very special smartphone brand. Wherever you turn in many parts of the world, you feel the presence of the brand. I have always admired how far the brand has come and what it stands for, so I didn’t have to think about it before deciding to join the family.

“Their ‘Stop at Nothing Brand’ spirit and pursuit of excellence very much aligns with what I believe in and is a testament to how far I have come in my career, despite facing many challenges. Beyond the sleek design and awesome camera that the phones come with, the brand also has a renewed focus on supporting the African youth, and this inspires me to want to be part of the story. I am super excited about this partnership and our fans can be assured of an amazing journey and experience with us.”

Tecno’s PR Communications and Media Manager, Vincent Uzoegbu, also described the singer as an icon who inspires a lot of youths, and that both brands share the same ideology. He added, “Tiwa Savage is a huge inspiration to millions of young people. Her journey to becoming one of Africa’s biggest artistes is nothing short of a story of tenacity and an unrelenting spirit, something we very much relate with, understand and support.”

PUNCH

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PORTABLE’S UNENDING CONTROVERSIES

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Controversial songster, Habeeb Okikiola, aka Portable

Ever since he came to the limelight in December 2021 after the release of his song, ‘Zazu Zeh’, on which he featured top artiste and record label boss, Olamide, practically no month has gone by without controversial songster, Habeeb Okikiola, aka Portable, being in the news for negative reasons.

After a video of him ordering some boys to beat up his estranged friend, DJ Chicken, surfaced on the Internet last week, The Nigeria Police Force issued an ultimatum to the singer to report to any police station in Ogun State because the incident happened within their jurisdiction.

Barely had the dust settled on that than it was reported that the singer’s range Rover SUV was involved in an accident with an okada, leading to the death of the motorcyclist. However, the singer’s camp quickly stated that though it was indeed the singer’s vehicle, it was one of his aides who drove.

The accident happened on the day Portable’s child was being christened. According to reports, the driver was on top speed when he hit the motorcyclist around the Ado–Odo/Ota Local Government Area of the state.

In an interview on the sidelines of the ‘naming ceremony’ shortly after news of the accident broke on the Internet, Portable said, “I did not use my car to kill anyone. I am at the naming ceremony of my child today. I am celebrating my child’s naming ceremony today. I am not the one who hit the person with my car.

“But, I am pained about the person who died. I went to the hospital to help the person before he passed away. May God rest the soul of the deceased. Every disappointment is a blessing.

“We will bless and help the family. By the grace of God, nothing will happen to me. I won’t use my car to kill anyone, talk more of going to jail.”

Threat to Headies nominees

In May, 2022, the singer had threatened other artistes nominating alongside him in two categories of the Headies Award— ‘Rookie of the Year’, and ‘Best Street-Hop Artiste’.

He had said, “Those are my awards, anybody else who wins, I will ask for them to be killed. If the organisers give my award to someone else, they will die. Do not give my award to another person or they will die.”

However, after the organisers of the award called out the singer and made a police report, Portable quickly apologised for his statement. In a video posted on his social media pages, the singer said, “Headies has nominated a mad man. The streets have taken over. So, you people should give us our award. Please, don’t be angry. Please, I want my award.”

PUNCH

For news and events coverage, photo features, contributions and adverts contact us via:
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